ICAAD

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About the team

Sam Quinlan

Sam Quinlan

Founder & Conference Director

Samantha Quinlan has worked in the Behavioural Mental and Emotional Health sector for 15 years and is a founder of iCAAD. She has an extensive knowledge and network on specialist issues and highlights across the addictions and behavioural health sector.

In 2003 Sam founded the Leading Equine Assisted Psychotherapy (LEAP) charity whilst also starting a residential addictions facility. Sam completed a foundation degree in general counselling in 2012, she is also a qualified facilitator of Equine Therapy. 

She has devised and delivered programs for vulnerable adults and young people, adolescents with extreme childhood trauma, work place leadership and solutions and adults with learning disabilities.

Sam is committed to her own personal development and leadership skills and regularly attends conferences and intensive courses including the LCP at ONSITE workshops. She sits as co-chair on the UFENow ethics committee as the co- chair to the “International Collaborative Committee (Cultural, Migration and International Ethical Issues)” and she is on the fundraising committee of International Animal Rescue.

Her future aim is to provide a platform to support the end of modern slavery and human trafficking and to improve the psychosocial elements of communities that have suffered due to critical conflict.

Catty White

Catty White

Special Projects

Catty came to  Optimal-iCAAD after 9 years working for the charity RAPT (Rehabilitation for Addicted Prisoners Trust) as a fundraiser and event organiser.

Catty is very involved in the recovery community and it’s wider network. Her connections are far reaching, her energy and enthusiasm boundless. Her event management skills are much in demand and  iCAAD is now the exclusive lucky recipient of Catty’s experience.

Matthew Thomas

Matthew Thomas

Marketing and Communications Director. 

Following a 20 year career as a music industry executive and manager, then as a travelling mediator and mentor to vulnerable artists and young bands,  Matt became a Co-Founder of Optimal-iCAAD in 2016 and his main responsibilities are now marketing and communication. 

Matt launched the charity Music Support which has now become an indispensable platform for helping individuals from all over the UK music industry suffering from emotional, behavioural and mental disorders. Being General Manager of  iCAAD is now his full-time focus.

Christophe Sauerwein

Christophe Sauerwein

Academic Director

Christophe has been on his journey of recovery since 1999. After 17 years in investment banking and private equity, Christophe turned his life over and became a leading therapist in addiction, relational childhood trauma and dysfunctional relationships. Christophe holds an MSc in Addiction Psychology and Counselling and fully qualified in Childhood Trauma Reduction therapy (PIT/Pia Mellody model), Sex Addiction (Paula Hall Model) and Attachment and Relationship disorders (Pia Mellody model). After having worked with the Priory North London Hospital, Christophe developed his private practice in Harley Street, joined the Hale Clinic in late 2015 and has now moved into his independent private practice in High Street Kensington, London. Fortunately for us, his ridiculously sized brain means he finds time to be iCAAD’s Academic Director as well as his many other commitments. He passion lies in all things academic and the acquisition of knowledge. Working on his own, personal research has proven to be mutually beneficial for his role as iCAAD’s Academic Director.

Maylis Audrey

Maylis Audrey

Audience Development Manager

Maylis joined Optimal- iCAAD after five years of experience – across agency and in-house environments – in overseeing marketing, communications and sales strategies for consumer and lifestyle brands.

She now curates new audiences for iCAAD’s European pop-ups and specialist events, whilst developing ongoing relationships and strengthening levels of engagement within it’s existing audience.

Lizzie Ritchie

Lizzie Ritchie

Graphic Designer & Social Media Manager

Lizzie is based between Suffolk in the UK and the Balearic island of Menorca. She has run her own creative agency, LR Creative, since 2008. LR creative specialises in all aspect of graphic design and communication, web design and build, advertising and Social Media Management.

Araminta Jonsson

Araminta Jonsson

Marketing Manager & Content Editor.

Araminta comes from a creative writing background. Most recently having created and developed a magazine - Pipe Down, which focuses on addiction and recovery. She now collates and edits all of iCAAD's copy as well as being their dedicated marketing manager. 

Testimonial 5

Testimonial 5

  • It’s very good to open up discussion between people from different countries on these important issues… We need to educate ourselves, we need to inform ourselves and we need to communicate openly and helpfully with the young people that we parent and that we work with.
    Dr Jon Goldin
    Lead Psychiatrist, Department of Child and Adolescent Mental Health, Great Ormond Street Hospital
  • I think it’s the transatlantic and pan european nature of iCAAD now that appeals. And the way that the organisers go to great lengths to cover so many disparate and diverse aspects of the addiction field.
    Alistair Mordey
    Co Founder - The Cabin Group
  • There are several talks about catastrophic trauma, resilience in families and human trafficking. I think that iCAAD is really setting the standard in what needs to be discussed globally.
    Heather Hayes
    CEO - Heather Hayes & Associates
  • Huge congratulations, to pull the community together, so many great talks thank you.
    Fiona Arrigo
    CEO - The Arrigo Programme
  • Thank you to the whole team for a wonderful conference and the beautiful work, energy and space you created. We are so happy we came.
    Patty Baret
    CEO - Connections in Recovery
  • You did an outstanding job and we thoroughly enjoyed being part of this year’s conference!
    Helle Steinicke Asquith
    Kingsley Napley LLP
  • iCAAD has created an atmosphere of collaboration for professionals from around the world to come and have open, honest, difficult and meaningful discussions.
    Holly Ryan
    Heather Hayes & Associates
  • I think it’s great being here at iCAAD. This is the second time I’ve come and the audiences are always fabulous and the rooms are always packed out and the discussions are great and the questions fantastic. It’s an absolutely fabulous conference.
    Professor David Nutt
  • There are so many different things available, so it’s not just one size fits all addiction treatment.
    Maren A Masino
    Lead Therapist - Khiron House
  • If the goal is for iCAAD to be an international centre for excellence then I think that’s been achieved.
    Dr Cosmo Duff-Gordon
    CEO - Start2Stop
  • The event has been fantastic the team have really outdone yourselves on this one! We of #TrioraUK are so proud to be part of the #iCAAD family. Thanks a million.
    Kevin Römer
    Triora

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